Delta Air Lines Sells Tickets On Facebook
Innovative!
Finally, a legitimate use for Facebook at work: booking flights. Delta Air Lines (DAL: 11.56 ,+0.08 ,+0.70%) and Alvenda have partnered to launch what they say is the first tool to let Facebook users book flights without having to leave the popular social networking site.
Delta’s so-called “Delta Ticket Window” now shows up as a new tab on the company’s Facebook fan page, where users can book air travel and share their trip information with friends on the Web site.
According to Alvenda CEO Wade Gerten, users can share flight details like arrival time directly on Facebook after booking. And, in the future, users will have even more options to coordinate group travel with friends and family more easily, said Gerten.
So why book flights on Facebook? Delta vice president of eCommerce Bob Kupbens explained, “We already know Facebook is the most used website by inflight WiFi users on more than 2,000 Delta flights every day, giving us the natural launching point for a new online Ticket Window.”
Alvenda partners with merchants to create a social commerce channel on Facebook and other sites.
